by Emily Antoniadi | Jan 5, 2017 | Sin categoría, Uncategorised, Uncategorized
If all you care about is hitting the numbers, it can be argued that it does. Values is the word that makes many a driven, hard-nosed exec lean back with skepticism. When you think about Amazon, you think ‘bad culture’ because of the working condition exposed, which...
by Emily Antoniadi | Nov 29, 2016 | Sin categoría, Uncategorised, Uncategorized
If there’s one thing 2016 has shown us, it’s the stark divides we’ve allowed to creep into our once united nations. Rich and poor, urban and rural, old and young, black and white, left and right, have and have nots, them and us. While we sit back, trying to grasp the...
by Emily Antoniadi | Nov 21, 2016 | Sin categoría, Uncategorised, Uncategorized
It’s a funny thing how communications agencies typically work. The belief permeates that we (i.e. the agency) always needs to be one step ahead of the client. Have the answers. Know how to solve a problem. But I disagree. Impressing the client with brilliant work,...
by Emily Antoniadi | Oct 20, 2016 | Sin categoría, Uncategorised, Uncategorized
Need further persuasion that values are big business? Today being official World Values Day should do the trick. The UK Values Alliance has earmarked October 20th as a chance for the “many values driven organisations all over the world” to “speak up for values”. From...
by Rosie Warin | Jan 29, 2016 | Sin categoría, Uncategorised, Uncategorized
“Ultimately, the companies that perform exceptionally well clearly demonstrate their mission, culture, and values”. –Forbes Magazine, “The Best Places to Work in 2016” (December, 2015) If you’ve been paying attention to the business media over the last...